The short answer? By promoting an offer for a retailer where the average basket spend is about $20, with a 10% commission rate, and spending between $0.05 and $0.30 per click. Oops.
I’ve just been trying an offer on Facebook, promoting yogaaccessories.com through Commission Junction. I thought, being quite a targetted niche, it could be quite profitable. Either I’m doing something drastically wrong, or I’m just wrong!
I set up a few adverts, to split test (see, I have learnt something!), and have had fairly good results in terms of getting my CPC down, and keeping my CTR up (well, higher than anything I’ve had before anyway).
As you can see, the above campaigns (slightly edited to remove my differences in the names for split testing), show that I’m paying between $0.08 and $0.51 on average per click. I’ve paused them all now, so that they aren’t running, as well as pausing the campaign! There are over 500 clicks there, at a cost of just over $60 (probably nearer $65!), meaning an average cost per click of $0.30, or slightly under. Now, with 500 clicks, I’m imagine I’d have received a fair few sales. Well, check this out…
Yep. That’s right. 2 Sales, in 3 days.
I don’t actually think I need to say any more!!
Next time on Millionaireat28.com: How to lose $100 in 3 days!
Recent Comments